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How to use it

Gain insight into our brand/store through customer data.

​Based on this, effective customer marketing becomes possible.

1. Data utilization: Check key customer and store insights

Customer insights allow you to check various information about your customers. Through this information, you can check the main age groups/genders/time periods of visits to our brand (store). ​Use this data to construct interiors, events, and menus.

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The above store's main customers are women in their 20s, with the most visits to the store on Tuesdays. You can configure the store's interior, menu, and events by considering the tendencies of women in their 20s, and if you hold a store visit event on Tuesday, which is the most popular time, you can expect an additional increase in sales.

2. Start marketing to your customers: Read market trends

​Once you have identified the main customers of your brand (store), you need to create content that customers will be interested in along with current consumption trends. Until the Corona era, 'show' consumption such as omakase and golf was in the spotlight, but with the pandemic and economic recession, consumption trends are changing to sustainable consumption, digital shopping, and personalization.

  • 지속 가능한 소비

지속 가능한 제품 및 브랜드에 대한 관심이 계속해서 증가할 것으로 예상됩니다. 여성들은 환경 친화적이고 윤리적인 제품을 선호할 가능성이 높습니다.

  • 디지털 쇼핑 증가

온라인 쇼핑 및 모바일 결제가 계속해서 증가할 것으로 예상됩니다. 여성들은 편리한 쇼핑 경험을 원하며, 온라인 플랫폼을 통해 다양한 제품에 접근할 수 있습니다.

  • 개인화된 제품(+ 경험)

개인화된 제품 및 서비스에 대한 수요가 증가할 것으로 예상됩니다. 여성들은 자신만의 독특한 스타일과 취향에 맞는 제품을 찾으려고 할 것입니다.

​What kind of marketing content is suitable for women in their 20s, sustainable consumption, digital shopping, and personalization?

3. Create content

Marketing based on sustainable consumption, digital shopping, and personalization can be implemented using a variety of strategies and methods. Here are some examples:

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